2 November 2024
Binance Advertises Bitcoin At London Bus Stops
The world’s largest crypto exchange that shares cryptocurrency trading prices live, Binance has started advertising in London. Binance is focusing on the London audience with new ads featuring Bitcoin.
As per the Binance.UK tweet on Aug 28, the crypto exchange has put up the BTC ads at 17 bus stops in London. The advertised image shows two older generations of coins as well as a current two-pound coin used in the U.K, followed by the largest, Bitcoin.
The ad reads as “Money is evolving. It’s time to adapt.”
Back in June, Binance had announced its expansion in the UK market and it will be regulated exchange till autumn. The Binance crypto exchange will be registered by the country’s Financial Conduct Authority and offer up to 65 digital assets for trading.
Binance didn’t stop itself and started advertising the launch in advance. Binance has also announced that it will be joining the self-regulating industry association CryptoUK as an executive member.
London is becoming a new hotspot of crypto firms where they are looking for investors. Richard Heart’s controversial HEX token has ads plastered on London’s buses and newspapers and was even featured during the English Premier League soccer games. A full-page ad was seen in the U.K.-based international business newspaper Financial Times, by Mike Novogratz’s Galaxy Digital bought a full-page ad in which Bitcoin (BTC) also appeared prominently.
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