1 August 2026
Tech Mahindra Adopts IBM Blockchain To Fight Digital Piracy
India's IT giant Tech Mahindra is turning to IBM blockchain to deal with the issue of digital piracy in the entertainment industry and hand the control back to content creators.
There is an increase in digital streaming services but it has also led to a rise in the issue of content piracy. It made it easier for malicious actors to steal the original content and also further distribute it by re-streaming it anywhere in the world. Hence it causes billions of dollars worth loss.
India's software company Tech Mahindra is using the power of distributed ledger technology (DLT) to deal with the problem of digital piracy. The firm has designed IBM based Hyperledger blockchain network named as Blockchain-Based Contracts and Rights Management System (bCRMS), that looks after and safeguard intangible creations of creators and also enables faster royalty payments.
Tech Mahindra believes that simplification of the entire process will bring down copyright infringement issues.
BCRMS is meant to empower content creators allowing them to see who and how many people have viewed and downloaded the content. It has also enabled the automatic reward payment process by enabling it with just one click.
Tech Mahindra’s blockchain and cybersecurity state that the media industry will receive a lot from bCRMS as the solution streamlines the entire pre and post-production process and automates distribution phases to open up more revenue streams.
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