1 October 2024
Nobody Attended the EU's $400,000 Metaverse Virtual Event
You'd be fooled into thinking that this place was playing techno because of that catchy tune. And furthermore, "Public Health," and most of the dancing computer avatars behind me seem to be permanent fixtures. People will flood in once you throw open the gates. However, the adage "there's always an exception to the rule" isn't true for everything, even misquoted lines from Kevin Costner movies. A virtual Metaverse costing the European Union (EU) about $400,000 was supposedly created, but just six individuals turned up to the banquet honoring its completion.
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To introduce the European Union's "Global Gateway" policy, a "beach party" with "music and joy" was held last month. Even back in October, when the expensive virtual reality environment was initially shown, EU workers were expressing reservations. The first reactions of the department were "depressing and shameful" as well as "digital trash" to the staggeringly expensive premise of €387,000. The European Union (EU) informed the news outlet that it wanted to use its Metaverse to get more young people (18–35) who're not politically active "mainly on TikTok and Instagram" to care. However, it appears that fewer individuals were reached when the medium shifted from promotional film to virtual reality.
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What is a Metaverse?
A Metaverse or Multiverse is a simulated immersive virtual environment with many potential applications, including but not limited to those listed above. It's a user-made, user-maintained 3D virtual environment that can be navigated and interacted with in the same ways as the real world. As a fictitious version of the internet, it is a global, interactive online community centered on human interaction. They provide a one-of-a-kind, experiences that can't be found anywhere else online. They are always changing as well as growing, but there is so much to discover and do with them. There could be a heightened awareness of the Metaverse in light of Facebook's recent announcement that it will be rebranded as Meta.
More About Metaverse Virtual Event
Gizmodo must have seen for themselves, of course. I took my turquoise-dyed balloon guy with the headphones out to the "24H Beach Party," where I discovered the first important thing: the camera settings are really awkward. The only way to change your perspective is to use the mouse; the keyboard won't work. To maneuver your character, you use the arrow keys. I tried hitting F key and many other key combinations to no avail, despite the fact that this was intended to make me a pilot in the game. After that, there may seem to be a lot of cyborgs at the beach party, but upon closer inspection, they all look to be fixed non-human structures, serving just as decorations for the infinite circle of techno rhythms. Graphic text depicting the phrases "climate," "education," "public health," as well as "digitization" cycled on a film playing in the backdrop.
On Twitter, Chadwick reported that there were only five other guests at the party he had recently attended. He said that the other guests were "bemused chatting" as they tried to find out where the party was meant to be. Concertgoers should expect to hear the same songs played over and over again by the same Deejay. Just under one hour beyond the event's scheduled start time, the other guests gave up and left, abandoning the lone reporter alone. In an effort to offset China's influence, the "Global Gateway" initiative intends to attract €300 billion in investments by 2027 to aid in post-pandemic recovery efforts throughout the globe. Another EU ambassador told The Times of London after seeing the metaverse party: Beijing must've been peeing itself with delight. If it weren't such a serious undertaking and if we weren't on the hook for the whole cost, it could be hilarious.
There will always be leaping dolphins, a soundtrack of tropical birds, and a few "art" "installations," but despite the fact that I could see the names of other users hovering above their avatars' skulls, none of us would engage in conversation with me. I had a conversation with nothing. Although the European Union's effort at a metaverse falls short in many ways, the visuals seem on par with what Meta has going on in Horizon Worlds, and that project has received billions of dollars from Mark Zuckerberg. The Commission has recently held a number of events inside its metaverse, including a series of seminars as well as a "Global Gateway Gala '' to cap off the eventful series. And Chadwick was all by himself at that Tuesday night gathering. Just "Club Nights," billed as "Weekly from now on," remains, presumably alluding to the previously stated 24 hrs Beach Party. Well, I suppose the party of none will go on indefinitely if the EU decides to keep shelling out cash for server space supporting their metaverse.
Even though Mark Zuckerberg revealed that the virtual reality division of his company, Meta, had lost $30.7 billion as well as that he would be laying off workers, the metaverse has come under revived scrutiny. When Zuckerberg reaffirmed his commitment to the metaverse, investors reportedly became "more upset," as stated by the Financial Times.
Disclaimer: The author’s thoughts and comments are solely for educational reasons and informative purposes only. They do not represent financial, investment, or other advice.