Captured By Tracy D'souza / 4:28 pm on 29 March 2023
San Francisco-based cryptocurrency exchange Kraken has reached a deal with Williams Racing to become the British Formula 1 (F1) team’s first official crypto and Web3 partner. It also marks the first global partnership for Kraken.
Kraken’s branding will appear on the rear wing of the Williams cars, driver’s suits, and caps for the remainder of this year’s F1 World Championship Season, starting with this weekend’s Australian Grand Prix. The 2023 F1 season began earlier this month and continues through November with races across the Americas, Europe, Asia, and the Middle East.
