The XRP price has increased by 0.5% in the past 24 hours, reaching $0.523148 as the cryptocurrency market as a whole made a small recover today after recent losses. XRP's move also comes after the publication of a report that found that the altcoin is the most favored cryptocurrency among Generation Z investors in South Korea, with 20% of this demographic holding the token. Such a preference hasn't been able to stop XRP from dropping by 10% in a week and by 24% in the past month, however, although the coin remains up by 53% since the beginning of the year. And with XRP arguably remaining undervalued relative to its fair price, the altcoin could easily return to growth in the next few weeks, justifying its position as the favorite cryptocurrency of younger South Koreans.