Tom Brady, the New England Patriots quarterback, has signed on as a brand ambassador for FTX, a US-based cryptocurrency exchange. Kevin Petersen, a former England cricketer, is "coming closer and closer to joining the #bitcoin world." Two weeks ago, Shoaib Akhtar founded the world's first cricket-centric NFT marketplace. Tom Brady has put $10 million into the FTX cryptocurrency exchange. He said that his wife will focus on the charitable aspect of the collaboration.