Crypto exchange Okcoin has hired Randi Zuckerberg, the sister of Meta CEO Mark Zuckerberg, to join the platform’s brand advisory council to bring more women into Crypto. As per the announcement, Okcoin stated that in addition to hiring Zuckerberg, the exchange would be committing $1 million to reach a 50% female user base by 2025. Zuckerberg was the former director of market development and a spokesperson for Facebook until she resigned in 2011.