On October 5, 2024, LEGO's official website was hacked to promote a fake cryptocurrency called "LEGO Coin." The hackers replaced the homepage banner with a message encouraging visitors to buy the fraudulent token using Ethereum. The breach lasted for 75 minutes before LEGO removed the scam. No user accounts were compromised, and the company has since implemented measures to prevent future attacks. This hack reflects the rising trend of cryptocurrency scams targeting high-profile brands. Fortunately, only a few buyers were affected, with minimal financial losses reported.