Cardano addresses with balance of more than $1 million have increased 173% during the most recent ADA price rally. During the same time span, the number of Cardano millionaires increased from 504 to 9,830. This was accompanied by increase in Google Trends searches for the term "Cardano," indicating retail interest. Through its so-called "Alonzo" upgrade, Cardano has completed its goal to become a smart contract platform similar to Ethereum in the third quarter.