About this business
Established DTC wellness e-commerce brand in the men’s nutraceutical tanning category generating $1.32M TTM revenue and $339.1K profit at ~26% margins. Built on Shopify, diversified acquisition engine across Meta, email, Amazon, and organic search, combining paid media scale with lifecycle marketing and retention. A carotenoid-based supplement drives repeat consumption with ~40% returning customers and $87 AOV. Operations are lean and scalable, supported by China manufacturing, 3PL fulfillmen...
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